Caracol Knits Launches Digital Platform for US Buyers Moving Nearshore

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A new brand and digital platform that made Caracol Knits, a fully integrated manufacturer the market couldn't see, easy for buyers to find, evaluate, and choose.
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Background

Over twenty-five years, Caracol Knits has built one of the most advanced, integrated textile operations in the CAFTA region. Yarn, fabric, and finished garment within one company, serving brands across the US and Europe. With US brands rethinking sourcing strategies, Caracol's Honduras position made it especially well placed for buyers seeking vertically integrated production close to market.

Project description

Caracol Knits launched its digital platform and sourcing partnership programme for brands moving sourcing from Asia to Central America. The site at caracolknits.com lays out the full operation, yarn to finished garment. A buyer can review the range, the compliance credentials, and the certified lab testing, tour the facilities virtually, and request samples, at any hour. Caracol's own client portal sits in the main navigation, so existing customers work inside the site too.

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Website, brand identity, digital showroom, buyer outreach, a full launch?

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